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| the guardian asks for the reader to support them |
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| the times' paywall |
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| the telegraph's paywall |
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| daily record - instead of a paywall they have asked a survey |
Not all online newspapers put up a paywall. For example, the Daily Mail allow people to read as many articles as they want to without paying anything. This could be the reason why they are such a popular newspaper. The Guardian do not put a paywall up but they do reinforce the fact that they need donations for them to continue to provide interesting articles for free. they say they want to 'keep their journalism as open as we can'. The Times and The Telegraph both have strict paywalls on all articles that only allow you to read a small amount before you have to register or pay a subscription fee. instead pf putting a paywall up, the daily record ask the reader to complete a survey. they would generate money from completing this survey so in effect it does the same job as a paywall.
it is noticeable that most newspapers encourage the readers to share the article on social media. they include the social media icons down the side of the article or half way through reading the article. as seen on the daily mail and guardian site, they have put all the icons together so that they stand out more rather than just putting the Facebook icon there on it's own. people would be more encouraged to share the article on more than one social media. the guardian has included the number of shares the article has ha to prove to readers that lots of people have also shared it, therefore it will seem more acceptable to them. the guardian's icons are less bright and stand out less. it is noticeable that the icons reflect the colour theme of the guardian newspaper which is different coloured blues and greys. this suggests that social media is less important to them. the daily mail's readership would consist of more people that spend more time on social media. The times has no social media icons but may have some once the person has registered with them.
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| Daily Mail |
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| Guardian |
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